The
concept of nondirective generalized drive
S. Kanear |
The
theoretical issues involved in the concept of nondirective multiplicative
generalized drive were reexamined in the light of relevant empirical
findings. It was argued, after considering criticisms and alternative
formulations, that the concept of generalized drive is a useful construct
in the analysis of motivation. It was suggested that associative
factors and incentive motivation should supplement, and not replace,
generalized drive toward a comprehensive theory of behavior.
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