Abstract
Effect of intercultural contact and international stance on attitude change toward host nationals
K.H. David
Comparable groups of American servicemen (N=202) living in Okinawa, Korea, Thailand, and Japan and one civilian group in Hawaii (N=48) were given 2 attitude scales, rating 9 cultural groups on "preference for a marriage partner" and "general impression." High agreement between mean attitude ratings of the cultural groups by Ss in the Asian countries was found (median rho=.88, p<.01). No significant differences were found (p>.05) for ratings of Japanese, Koreans, and Thai when comparing Ss living in the host country to Ss living in other Asian countries. However, Ss living in Okinawa gave significantly more unfavorable ratings about Okinawans (p<.01). The results failed to support the simple contact hypothesis, in that contact per se between cultural groups did not result in more favorable attitudes toward the hosts. The difference found for the Okinawa group may have been a result of the relatively lower status of Okinawans within the contact situation. The most important factor in determining Ss' attitudes toward the cultural groups was the international stance of one's home country, with attitudes being consistent with political alignments.